How To Become Super Successful In Your Insurance Profession...
While Working Fewer Hours And Having A Blast Doing It!

I sent 30 of your Birthday letters to my clients and I have already received 39 referrals.

This is the greatest insurance selling program I have seen and used in 10 years of being in the business! Very client centered! My financial agency's retention rate is over 97%. Very pleased I've bought the program.

My company speaks to professional associations 40-50 times per year and this generates the majority of our prospective leads. We really had no idea of what the actual cost of obtaining a new client was until we began to track this specific information at your suggestion. The results were staggering. It was a huge annual investment that was paying handsome dividends but we really had no idea where the most profitable prospects were coming from.

As we began to track the costs of obtaining a new client we began to learn more about the demographics of our most profitable new clients. We started to eliminate unprofitable speaking engagements which saved our firm $5700 in 2006 and concentrate on the more profitable speaking engagements. We tailored our presentations toward the “preferred client attendee” and concentrated our post presentation follow up toward those individuals. The analysis is not final but in late December 2006 we made two sales to our newly discovered “preferred” client profile that generated $15,000 in commissions.

- Brian Beall
Bloomington, IN

Initially I did not have time to read the referral course but just finished recently and have applied the techniques described and I have been extremely pleased with the results. Before using the techniques provided, I rarely asked for referrals and when I did, I was usually not successful. Since I have used Ken’s system, I average about 5-7 referrals per meeting and expect that my business will triple by the first quarter of next year. My big problem now is how do I get to all those referrals!

- Anne Murray
Hampton, NH

I have been very successful with your ideas. Our office is averaging 10 referrals per week with about 5 sales from them. I have been a successful insurance agent for 24 years. These are some of the best ideas that I’ve used yet.

- Tom Davidson
Lafayette, LA

Ken's book is packed with excellent ideas that help an agent stay focused on what the most important tasks are to agency management. I should see a minimum of 6,000 of increased income this year.

- Alan Beam
Columbia, MO

When we started using only a few of the techniques... our commissions increased by $2,000.00 a month almost right away. The great thing about your program is that applying even just a few of the methods can produce great results.

- Paul Carter
Vancouver, WA

I just recently ordered your book & I've read up to page 179 as of this e-mail. With my eight years in the insurance business, this is the best thing I've seen on the market for new/veteran agents. Your knowledge is in depth. There's no doubt my investment has gone to good use. Matter of fact, I may have to order a couple more for a couple of close friends in the business as well.

- Forrest Gibbes
San Diego, CA

Your ideas are simple, effective and most important, easy to understand. I’m embarrassed that I haven’t thought of some of them myself! You’ve opened my eyes to what is most important to any agency – the policyholders. As an agency owner I often learn of new ways to boost profits but never put the plans into action. I am too busy handling the day to day operations. Now this will be possible for me as your program outlines step-by-step, easy to follow activities to increase sales and profits!

- Dana Van Steenburgh
Rockville, CT

This is the best material I've read. I have attended many seminars and boot camps on marketing and agency management and none of them compare with the insight and wisdom Ken provides.

- James Gartner
Palatine, IL

I now have more time doing what I do best – being in front of clients. I close more business and receive more referrals. Ken Varga’s techniques have added at least $30,000.00 to my bottom line.

- Richard Knabenschuh
St. Catharines, Ontario, Canada

After reviewing the first few lessons & the many possibilities of your referral course, my business has taken off. Just calling the existing clients has brought much more business and kept me hopping. On Monday of this week, I wrote 7 cases. I was out of the office on Tuesday. On Wednesday, I made several contacts and wrote more business. Now it’s Thursday morning & I have 4 appointments for today & 5 appointments scheduled for Friday.

- Bill Senna
Arroyo Grande, CA

I have been using Ken Varga’s system to generate more sales and clients in the past 3 years, including a $15,000 life premium case and an introduction to an invaluable center of influence that I would not have gotten without his systems. His program is a must use for anyone who’s serious about succeeding in the insurance business!

- Jason Boal
Media, PA

Since I have started using your constant communications techniques with my clients, the amount of referrals received from them has more than doubled. In addition, the new business that I do with my existing clients has increased 51%. To top it all off, my clients continue to tell me how much they appreciate the letters, postcards, and the general knowledge contained in them. This is the ultimate in “drip marketing.”

- John Crotteau
Ypsilanti, MI

I purchased your system about a month ago and it is by far the best marketing system I have ever purchased. I have bought systems from Insurance Profit Systems, and two others. Yours is the best without any doubt. This system has given me more information and ideas that I really believe will boost my income over $100,000.00 in extra income.

- Jack Thomas

I have applied some of the ideas up to lesson 8, and have written $6,182 LTC commission, plus $1,800 annuity commission. Thanks.

- Charles Robert
Altoona, PA

I tried your letter of recommendation with a report as I sat with three clients on Thursday. I asked each, ‘To whom would you like me to send this, who you think could benefit?’ Each client stayed with my assistant as the letters got sent! I got eight solid referrals! Thanks again for the great idea.

- Dave Nagy
Williamsville, NY

Thank you! These referral course lessons have been terrific. I have shared them with our agents selling long-term care insurance and it has helped them immensely with getting referrals. Some of them have produced two sales the same day.

- Michael Bouton
Boise, ID

Having been in Health Insurance business for over 6 years, I have been doing my own mailings to create leads. I used several ideas from your book to improve my prospecting letter and the results were immediate. The number of reply cards from prospects more than doubled. The response to my mailing is now 4 to 5% compared to 1 to 2% before. Needless to say that within 6 months of reading your book my premium production more than doubled as well. The book contains a lot of ideas which are simple and common sense, yet very few agents are using them. I know I didn't. I recommend the book to any insurance agent looking for ways to increase his or her production.

I have incorporated many of your ideas into my agency. For example, when prospects call in for quotes we send them your thank-you letter and a free special report and then one month later we mail another free report and so on. I also use the referral letter and we get back quite a few responses). I am so thankful for having found your System and being able to communicate with you is so helpful. The ability to put a prospect into the System and let the System take care of the rest is wonderful. We have increased our sales by at least 35% so far.

I've had your program for about two and a half years. And during this period, my income has more than doubled. As a new agent, your system has helped me jump start my career by building a profitable book of business with very high retention.

I use virtually every aspect of your program. I've produced tremendous results from your unique client contact systems, including thank you letters, referral marketing, birthday program and newsletters. Identifying the lifetime value of a client has allowed me to focus my efforts towards massive, profitable growth!

I just finished reading your entire book and now we are going back to the first chapter to start implementing the ideas you have shared with us. I think we will generate at least $100,000 more income this year with just several of your ideas. As we implement more of them, I think we can get to $1,000,000.

Two techniques from this manual have increased my income by $10,000 in 6 months.

I just finished reading your entire book and now we are going back to the first chapter to start implementing the ideas you have shared with us. I think we will generate at least $100,000 more income this year with just several of your ideas. As we implement more of them, I think we can get to $1,000,000.

The various letters that we have sent to our clients are being received positively. They've produced $26,400 in new business for us!

Thank you for your letter system which has allowed me to get more appointments than I ever had. Ever since the Do-Not-Call system has gone into being, it's been harder and harder to get appointments. Your letter-system has been a real joy.

Your ideas are simple and practical, and your marketing systems always focus on the clients. The most important thing is that they are already proven to work. My cases have increased by 100%. I had wasted a lot of time doing business using the old method and it did not work. I wish I have this book the first day I joined the industry.

I'm starting two new agents as I speak, and I ordered a book for each of them. I've operated off the seat of my pants for 20+ years. No more. All of your ideas make sense. You seen to have the answers to the questions I've always wondered about. I believe your ideas will increase our income by 25-35% this year.

- Jerry S. Power
Moravia, IA

Your ‘touch” process has helped me create a very deep bond with my clients. They love the Birthday cards, Christmas/Holiday cards, Thanksgiving and Memorial/ Veteran Day letters. Some clients have sent me cards to thank you me for remembering or acknowledging them or someone in their family.

While I do Annual/Quarterly reports and review letters, which my clients expect, they and (I also) love the personal touches services that I’ve been offering them. Even in my review letters I offer each of my clients a free education CD or Brochure about life, disability, or investment. They get that same free offer when I write them about some new product or idea that I have for them. They love it and so do I!

- David J. Hyland
Blacklick, OH

I have spent thousands of dollars on marketing systems, marketing gurus, copy writing aids, etc. Just when I was feeling pretty hopeless I rediscovered a book that I bought from Ken Varga in 2002, “11 Amazing Secrets of Outrageously Successful Agents.” I guess I had many of the answers right in front of me but never realized it until I heard it confirmed by so many others.

To date, I haven’t found any program to equal Ken Varga’s for cost or value. I truly feel he has helped me to get on the right path to achieving my goals. I sometimes questioned the motives of these other gurus and in some cases their honesty as to spinning stories just to sell more products... the truth has become hype or maybe the hype has become truth. At any rate I haven’t met Ken Varga personaly but I sense he is a very successful man, one who has accomplished enough to last a lifetime. I am just glad he decided to share some of his wisdom with me.

- Ted Lanzo
Cheswick, PA

By implementing the strategies, it has changed me from being a weak and desperate insurance agent to a Dream Protector. That shift in thinking really changed the way I do business. I'm now having consistent increases in my business. I don't spend a day wondering what I need to do next. The system has helped me be more productive, more concise, and more profitable. I can't recommend the manual enough.

My income has almost tripled to $176,000 in the last 9 months. And I can confidently say the information you have provided to me via your book has without doubt secured my future and financial success. I’ll be continuing to expand on the strategies I’ve just described, plus add more, with my goal being to triple my income in the next 18 months. And I have the utmost confidence that I will achieve that goal thanks to the information you have provided.

I started my multi-line exclusive agency in 1999 and by using the systems from your program, I was able to grow my business to more than $2 million in P&C and more than $200,000 in life annual premiums in less than 4 years. By your formula to find the lifetime profit value of our clients, we incorporated processes to actively ask for referrals and let people know we are the insurance experts in our community.

We do very little prospecting/advertising outside the agency now as 95% of all business we write is either cross selling, reselling our current clients, or referrals from our current clients. Prior to using your systems, we did a lot of direct mail and phone follow up, and received a 2% close rate (which I thought was very good at the time). After incorporating your philosophy of showing the customers that they are the most important asset of my agency, the response increased to 6.9%. Your program has helped me build a successful business and by continuing to use your systems, I am projecting my NET income to be more than $200,000.00 in 2007.

- Eric Stewart
Winchester, TN

I just started reading your manual. I have been in the insurance business for 16 years and I have never been more excited about the future of my career than now. Even though my income has been in the $175,000.00-$270,000.00 range for the last 3 years, I needed something to get me to the next level, and I feel I've found it. I have set aside 15-30 minutes each morning to read your manual, and this will be the most beneficial time I will spend. Thanks so much for your materials.

Your program was exactly what I was looking for and much more. By using your retention strategies, I've increased my retention by 2 points in just three months. I believe the ideas I have implemented will easily generate an extra $15,000.00 to $25,000.00 in extra profits this year. If I had known your book could change my business the way it has, I would have paid ten times more money for it. It's the best money I've ever spent on my agency.

I heard about sell insurance like crazy from a friend in the industry. I sent away for the system all the way to the United States from were my practice is, half way around the world, in New Zealand. And you know, it has been like dealing with a friend. Great service and an incredible product. The information in these programs are basic, common sense but uniquely insightful. It has been easy to implement them into our business which has grown to become a nationwide leader in the insurance field. I would wholly indorse these programs for anyone who wants to succeed.

I’m pleased to leave this message regarding the system I’ve invested in. It’s one of the best investments that I have made. It has helped me to separate myself from my competition. A quote from one of my customers, ‘I have never seen anything like it. This is the information the insurance company don’t want you to know about.’ I’ve increased my revenue this year and my calls to individuals who are interested in my special report. I’m truly grateful for this system and will continue to use it. I urge anyone who’s considering to go ahead and move forward. It will be the best investment you’ll ever make.

If I had this book or someone had introduced me to these ideas when I started a year and a half ago, I would already be making a six-figure income and would have worked 10 less hours per week doing it. This book brings a whole new meaning to the phrase paradigm shift.

As a new insurance agent, your program has been a tremendous boost for my business. I have gained insights on things that senior agents who have been around much longer have gained. The letters were amazing. I've gotten results in my sales. In fact, if I had to re-create all the letters and get the advice, and hire the a marketing specialist to do all that, it would cost hundreds of thousands of dollars. If you're a new agent, this program is a must. And if you're an experienced agent, it's still a great way to gain new insights and creative ways to market and reach your goal and those of your clients.

I’ve applied only four strategies from his manual, and have increased my commissions by more than 100% in just four months!

When I came aboard at the agency, my father-in-law had been running it for the past 34 years the same way he ran it 34 years ago! I recognized that our agency was not up with the times and we needed to make some major changes to show our clients that we are all about customer service.

Believe it or not, our agency never had a written procedure manual. It has always been fly by the seat of your pants and hope that it works. After reading your materials, we have developed and are still developing a detailed Agency manual focusing on how we can provide better customer service while attempting to eliminate the exposure for errors and omissions claims.

Our focus in the past has always been growing by adding new clients. By focusing on rounding out the accounts that we currently have, we have probably added over $10,000 in commissions to the bottom line in less than six months! I am projecting that just by using the ideas outlined in your book, our agency will see an increase of income of over $50,000 this year.

Your book isn't just that, a book. It is a functional, instructional bible of improving the agency. When I purchased the book, I thought that was all that I was getting, just a book. To my surprise, not a month goes by that I do not receive further offers and free materials from you that supplement the book and your programs. All of the other books and materials that I have purchased have just been that, a one-time purchase - then I was forgotten from the company. Not so with yours.

The benefits my agency has received from this program would justify paying over 10 times what we did for it. Your book is a "road map to success"!

I just wanted to tell you that your book... has been a tremendous boost to my business! One simple letter customized to my specific practice was responsible for generating over $18,500 in commissions in one month!

Your birthday letter, alone, has helped me make an extra $93,400 this past year in new commissions, both from cross-selling additional products along with generating new referrals! And, I can reasonably expect to DOUBLE those numbers this year!

I've got to admit, I was skeptical at first. With almost two decades in this business I've seen all kinds of systems and books out there designed to separate agents from their hard-earned cash without providing the promised results. (I feel like I've earned a PHD from "Screw-U" after some of them!) After downloading and reviewing the trial version of the book, I realized this was the REAL THING!

I recognized many of the principles expounded in this book are the same as the ones I've been using on a consistent basis. Many of them I had to learn the "hard way" by trial and error. Obtaining this book early on in my career would have saved me valuable time and resources and would have helped me achieve my goals much faster without all of the frustration!

The concepts and sales tools are first rate but the most important part is that they work! The fact that they are all in one place and can be applied almost immediately is fabulous!

I'm looking forward to purchasing additional materials from your company and using them to help both our clients and representatives Reach their Dreams & Goals!

P.S. I would have written sooner, but I'm too busy having fun and making money!

My business has been languishing the last few years and my production was not increasing.

The information you provided me in your program has enabled my production to increase dramatically. In 2006 my income was past the Top of the Table income level [more than $400,000 in first year commissions] and four times what it was the year before. Your nurturing letters and cards have made a great impression on my clients and prospects, with some of them coming in after 2 years of contact and saying they were so impressed by those letters and cards that they just had to check me out.

- Steve Boose
Austin, TX